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Search Engine Marketing Definitions
meta keyword optimizationIt quick and easy to throw a hundred meta tags onto a site and claim that it is now optimized. Unfortunately, meta tag keywords just do not have that kind of power. In the past, people would stick words like Ford in their Meta keyword line to gain traffic on that search term even if they weren’t selling Ford automobiles.
Presently, that method will no longer work. As you have already learned, your chosen keyword must be present on you page in a multitude of areas. Because of these new set of rules, if you decide to try to capitalize on another companies name or trademark, it will be openly seen.
See also:
http://www.aleksika.com/keyword-research/
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