 Did you know?
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The title META tag is technically not a META tag. It is the most important HTML tag on your site. The title META tag displays the site's name, which will appear in the top of the browser. All major spider-driven search engines consider the keywords found in this tag in their relevancy calculations. You should pay special attention to this tag in your META tag optimization, as it carries a lot more weight than most other objects of a webpage.
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Title META Tag
Title META tag optimization of your page is one of the most important things in good search engine positioning and placement. The search engines use it as one of the main places to find keywords that relate to your page, and often as the link to your page from their engine.
The title META tag is very important in search engine positioning and placement. Each page of your site should have its own title tag with its own keywords that relate to the page that it appears on.
Title META tag length
Your title META tag must be between 50-80 characters long - including spaces! The length that the different search engines accept varies, but as long as you keep within this limit you should be ok. Since the length of your title tag could be a little long for some, engines we suggest placing the keywords at the beginning of the tag when possible so that you do not risk having them cut off.
Title META tag optimization
We recommend that you optimize for 1-2 of your most important keyword phrases in the title META tag, but be careful not to just list keywords. If you just list keywords you risk being viewed as a spamming engine which can ultimately lead to you being blacklisted by the search engines. Your title META tag optimization should include your keyword phrases while remaining as close to a readable sentence as possible to avoid any problems.
Search Engine Positioning and Placement
Don not forget that even if you get a good search engine positioning and placement, your listing still needs to say something that makes the surfer want to click through and visit your site.
How to write the title META tag
Here's the title tag:
<TITLE>Your Title Tag - learn to optimize your title tag</TITLE>
The correct placement for the title tag is between the <HEAD> and </HEAD> tags
within the HTML the makes up your page.
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